The Design Method: A Philosophy and Process for Functional Visual Communication (Voices That Matter)
By Eric Karjaluoto.
Description
Feeling uninspired? That shouldn’t keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you’ll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. The Design Method will teach you a proven, repeatable process for solving visual communication problems. ...
ISBN(s)
0321928849, 9780321928849
